Mascot Design "Poli and Medi" as Intellectual Property Characters for Sustainable Children's Fiction book in Publishing Study Program
Visual characters are needed as the brand identity of all children's book produced in the Publishing Study Program. The purpose of this study is to create a mascot that is easy to remember and has a positive approach value to child readers. Mascot Design is also a special characteristic of children'
Authors
- Refi Yuliana
- Suratni Suratni (ORCID: https://orcid.org/0000-0003-1548-9454)
- Prily Fitria Aziz
Institutions
- Faculty of Media (SI)
Publication Details
- Published
- 2025-01-01
- DOI
- https://doi.org/10.4108/eai.11-11-2024.2354498
- Primary Topic
- Educational Methods and Impacts
- Type
- article
- Field-Weighted Citation Impact
- 0.00