A Mixed Method Study on Gaming Profiles, Gaming Behavior, Sociodemographic Characteristics and Personality Traits of Gen Z in Quezon City

This mixed-method study explored the relationships among gaming profiles, gaming behavior, sociodemographic characteristics, and personality traits of Generation Z (Gen Z) gamers in Quezon City. Utilizing an explanatory sequential design, the research began with a quantitative phase involving 300 respondents aged 18–27, followed by qualitative interviews with selected participants. Quantitative data were gathered through a researcher-made questionnaire focusing on four domains: socio-demographics, Bartle's player taxonomy (Achievers, Explorers, Socializers, Killers), gaming behavior based on the Theory of Planned Behavior, and the Big Five personality traits. The analysis revealed that most Gen Z gamers identified as Socializers and Explorers, with males spending significantly more time gaming than females. While gaming hours were significantly correlated with gaming behavior and personality traits such as conscientiousness and openness to experience, gender showed minimal association with behavioral domains, except for a slight link between the Killer profile and male gamers. Qualitative insights enriched the understanding of how gaming hours impact emotional regulation, time management, and perceived personality shifts, highlighting positive (independence, stress relief) and harmful (irritability, neglect of responsibilities) consequences. Thematic analysis revealed that motivations, social dynamics, and game types influenced gaming behavior and personality traits. This study underscores the role of gaming as a recreational activity and a social and psychological experience that shapes behavior and identity. The findings can benefit game developers, educators, mental health professionals, and parents by helping them understand and guide Gen Z’s gaming experiences. Future research may delve deeper into gender dynamics and the longitudinal impacts of gaming on personality development.