Communicative Methods and Instruments a Tool For Revealing the Interlocutor in the Genre of Portrait Interview

Based on the material of a television portrait interview, the article analyzes the communication methods and instruments that allow the interviewer to fully reveal the personality of the interlocutor. The authors note that in the context of the increasing popularity of the portrait interview genre, it is necessary to choose the most effective methods and instruments of conducting a dialogue in order to attract the audience's attention to the media product. The main methods to build effective communication are requesting information and stimulating dialogue with the interviewer. Each of the methods is implemented by several instruments, described in detail in the article. In the course of analyzing the empirical material, the authors draw conclusions about the use of communicative methods and instruments to achieve a communicative goal.