DIGITAL TRANSFORMATION OF THE CONGRESS AND EXHIBITION INDUSTRY IN THE MODERN RUSSIAN ECONOMY
The work identified the prerequisites, main factors and obstacles influencing digital transformation in the congress and exhibition industry. In addition, the authors analyzed the degree of readiness of the convention and exhibition industry for digital transformation and identified the requirements for its successful implementation.
Authors
- Zulfiya A. Troska (ORCID: https://orcid.org/0000-0002-8038-0677)
- Elena Aleksandrovna Smirnova (ORCID: https://orcid.org/0000-0002-2219-7751)
- Anara S. Makekadyrova
- Vitaly A. Umnov
Publication Details
- Journal
- EKONOMIKA I UPRAVLENIE PROBLEMY RESHENIYA
- Published
- 2025-01-01
- DOI
- https://doi.org/10.36871/ek.up.p.r.2025.04.09.007
- Primary Topic
- Conferences and Exhibitions Management
- Type
- article
- Field-Weighted Citation Impact
- 0.00