FEATURES AND PROBLEMS OF PROCUREMENT MANAGEMENT AT A SERVICE ENTERPRISE

The services market in Russia continues to develop actively, demonstrating steady growth and high demand. This segment of the economy will become even more promising due to digitalization, changing consumer habits and increasing the well-being of the population. In this regard, the consideration of issues related to the management of certain aspects of the activities of enterprises engaged in this area becomes relevant. This article is devoted to the study of the features and problems of procurement procedures management on the example of enterprises providing services in the field of corporate events, as an active segment of the modern services market. The relevance of the study is explained by the fact that the correct organization of procurement is not just cost optimization, but also the key to maintaining the high quality of services provided, which is especially important for companies in the field of organizing events. Approaches to understanding the essence and features of the event service industry have been determined. From the standpoint of the logistic approach, the process of organizing the procurement activities of companies in the field of organizing events is considered. The determining factors and current problems of organizing the procurement activities of companies in the field of organizing events have been identified. The main directions for the development of logistics management in the procurement activities of companies in the field of event organization are considered.