Artificial Intelligence and Dynamic Choice of Enterprise Internationalization Strategy

Based on the A-share listed companies in Shanghai and Shenzhen from 2010 to 2022, this paper constructs the proxy index of artificial intelligence technology application index through the keyword frequency of artificial intelligence technology to test its influence on the internationalization strategy of enterprises. The results show that the application of artificial intelligence technology can significantly promote the internationalization strategy of enterprises. Further heterogeneity analysis shows that the application of artificial intelligence technology has a more significant role in promoting non-high-tech enterprises and low-leverage enterprises. This paper is of great significance for enterprises to further use artificial intelligence and promote internationalization strategy and is conducive to the formulation and implementation of artificial intelligence policies in China in the future.