Enhancing Digital Literacy of E-Commerce Teachers: A Paired Sample T-Test Analysis of Training Effectiveness

Based on the theoretical basis of TPACK and DigCompEdu, this paper designs an effective structured training course aiming at improving the digital literacy of college teachers involved in E-commerce courses based on the actual situation of colleges in Guangdong province. After a period of five days’ training, there are totally four hundred and eleven participants from different universities taking part in it, which covers three main contents including big data analyzing tool application, Digital resources managing skills and Technology integration into pedagogical practice. According to pre-test and post-test results analyzed through Paired Sample t-test method, ten out of twelve indicators have been improved significantly (p<0.01), indicating that these participants can effectively reduce their digital literacy gap between theory and practice, improve their teaching efficiency as well as promote the professional competence of them. In addition, considering its positive impact on improving the professional competence of E-commerce teachers, we suggest that similar programs should be promoted widely among all high schools in China so as to meet current market needs and speed up the process of promoting educational reform via digitalization.