Analysis of the development of small and medium-sized enterprises in the system of investment support factors attractiveness of the regions.

Relevance . Small and medium-sized enterprises are among the most important structural elements of national and regional economic systems, the peculiarity of which is the formation of significant development potential with an optimal combination of financial, labor, and material resources, and the ability to quickly adapt to macroeconomic conditions. Therefore, conducting analytical research in order to identify the factors of their activation is the most important task of economic analysis of regional development, which results in the formation of a set of structured actions to improve the effectiveness of investment development. The purpose of the study is the need to develop methodological provisions for analyzing the role of business entities in the system of conditions for the investment attractiveness of individual territories. Objectives : to consider the approaches of domestic scientists to identify factors for ensuring the investment attractiveness of regions; to analyze the development of the small and medium-sized business sector and to develop methodological guidelines for assessing the role of small and medium-sized businesses in ensuring the investment attractiveness of the regional economy. Methodology . The analytical research used methods of trend, horizontal and comparative analysis, logical analysis, general scientific research methods (deduction and induction), methods of forecasting indicators. Results . The factors determining the dynamics of the functioning of the small and medium-sized business sector are systematized, and a methodological approach to studying the impact of the business sector on the level of investment attractiveness of regions is proposed. Results . The factors determining the dynamics of the functioning of the small and medium-sized business sector are systematized, and a methodological approach to studying the impact of the business sector on the level of investment attractiveness of regions is proposed. Conclusions . The analysis of the factors determining the trends of small and medium-sized enterprises to ensure the investment attractiveness of regions is the basis for analyzing the effectiveness of regional development programs. The study of trends in the development of the business sector by region allows us to subsequently develop reserves to increase the investment attractiveness of the subjects.