MODERN MODELS OF VIRTUAL ORGANIZATIONAL STRUCTURES OF ENTERPRISES OF THE AGRO-INDUSTRIAL COMPLEX

Purpose. The purpose of the article is to investigate the relevance of virtual organizational structures as a tool for the effective development of enterprises of the agro-industrial complex which are targeted to implement sustainable development, increase the efficiency of resource use and create competitive advantages in the global market. Design / methodology / approach. The methodology of this study is based on a comprehensive approach to the study of the role of virtual organizational structures in the process of management of enterprises of agri-industrial complex, using the methods of theoretical generalization, abstraction, modelling, system and graphic methods. At the initial stage of the research, a selection of scientific articles and other scientific publications was reviewed, highlighting the specific of virtual organizations, its models, digital transformation, individual competencies and implementation circle. Selected sources were critically analyzed in order to identify the main approaches and methods used in contemporary research in the field of digital technologies, with a particular focus digital transformation, individual competencies and models applicability for enterprises of agro-industrial complex. Method of theoretical generalization was applied to synthesize the main concepts and approaches found in the literature. Findings. Implementation of digital management models in the industrial agriculture is one of the most crucial problems of the modern agricultural sector locally. Producing competitive products became mostly impossible without implementation of innovative digital technologies. One of the key areas of industry transformation is the implementation of digital technologies and the deployment of virtual organizational structures. To implement innovative tools like virtual organizational structures, digital transformation must be a part of a mid-term strategy. Attention should be focused on understanding models of virtual organizations and its advantages, crucial competences and its definition versus other participants of ecosystem. Practical implications. Implementing innovations such as virtual organizations can radically change the situation for enterprises in agri-cultural complex. For example, the use of precision agriculture can reduce fertilizer and fuel costs by a quarter, and the digitalization of logistics can reduce delivery times by 30–40 %. These figures indicate a huge potential for increasing the efficiency of Ukraine’s agro-industrial complex, and examples of successful VOS in the world demonstrate the effectiveness of this model in reducing costs, increasing transparency, and improving product quality. Originality / value. The research carried out in the article proposes alternative review of applicable models of virtual organizational structures based on adaptivity approach with deep focus on agri-industrial complex, that simplify the selection of appropriate model selection. Structured scheme of virtual organizational structures life circle might be used as a tool for managerial decisions as well. It consists of step by step manual with determination of ecosystem, digital transformation and individual competencies analysis.