Beyond Ratings and Reviews: the e-WOM Effect on Gen Z's Tourism Expectations and Loyalty in Bangladesh

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Authors

Publication Details

Journal
International Journal of Knowledge Management in Tourism and Hospitality
Published
2025-01-01
DOI
https://doi.org/10.1504/ijkmth.2025.10071447
Primary Topic
Digital Marketing and Social Media
Type
article
Field-Weighted Citation Impact
0.00
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article

Beyond Ratings and Reviews: the e-WOM Effect on Gen Z's Tourism Expectations and Loyalty in Bangladesh

Md Istiaq Mohhamad Shuvo, Tanvir Ahmed
International Journal of Knowledge Management in Tourism and Hospitality
Digital Marketing and Social Media
article

Beyond Ratings and Reviews: the e-WOM Effect on Gen Z's Tourism Expectations and Loyalty in Bangladesh

Md Istiaq Mohhamad Shuvo, Tanvir Ahmed
article en

Abstract

Inderscience is a global company, a dynamic leading independent journal publisher disseminates the latest research across the broad fields of science, engineering and technology; management, public and business administration; environment, ecological economics and sustainable development; computing, ICT and internet/web services, and related areas.

International Journal of Knowledge Management in Tourism and HospitalityVol. 1(1)
Decent work and economic growth
Openalex Percentile: Top 85%
Digital Marketing and Social Media
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Beyond Ratings and Reviews: the e-WOM Effect on Gen Z's Tourism Expectations and Loyalty in Bangladesh — Md Istiaq Mohhamad Shuvo, Tanvir Ahmed · International Journal of Knowledge Management in Tourism and Hospitality (2025) | TGRS Research Map | TGRS