Does AI and human advice mitigate punishment for selfish behavior? An experiment on AI ethics from a psychological perspective
People increasingly rely on AI-advice when making decisions. At times, such advice can promote selfish behavior. When individuals abide by selfishness-promoting AI advice, how are they perceived and punished? To study this question, we build on theories from social psychology and combine machine-behavior and behavioral economic approaches. In a pre-registered, financially-incentivized experiment, evaluators could punish real decision-makers who (i) received AI, human, or no advice. The advice (ii) encouraged selfish or prosocial behavior, and decision-makers (iii) behaved selfishly or, in a control condition, behaved prosocially. Evaluators further assigned responsibility to decision-makers and their advisors. Results revealed that (i) prosocial behavior was punished very little, whereas selfish behavior was punished much more. Focusing on selfish behavior, (ii) compared to receiving no advice, selfish behavior was penalized more harshly after prosocial advice and more leniently after selfish advice. Lastly, (iii) whereas selfish decision-makers were seen as more responsible when they followed AI compared to human advice, punishment between the two advice sources did not vary. Overall, behavior and advice content shapes punishment, whereas the advice source does not. • AI can give harmful advice that people adopt when it fits their selfish interests • A financially incentivized study tests punishment of selfishness after AI advice • Responsibility is perceived higher when selfishness followed AI (vs. human) advice • Costly punishment, however, is not affected by the (AI vs. human) advice source • Costly punishment is only shaped by behavior and advice content
Authors
- Margarita Leib (ORCID: https://orcid.org/0000-0003-1447-3186)
- Ivan Soraperra (ORCID: https://orcid.org/0000-0002-4596-3885)
- Nils Köbis (ORCID: https://orcid.org/0000-0002-0608-7333)
Institutions
- Tilburg University (NL)
- Max Planck Institute for Human Development (DE)
- University of Duisburg-Essen (DE)
Publication Details
- Journal
- Computers in Human Behavior
- Published
- 2025-05-24
- DOI
- https://doi.org/10.1016/j.chb.2025.108709
- Citations
- 1
- Primary Topic
- Psychology of Moral and Emotional Judgment
- Type
- article
- Field-Weighted Citation Impact
- 1.43