Unlock and revive: co-producing impactful and accessible online culture and heritage events for people living with dementia

Purpose The study aims to identify the active ingredients needed to deliver accessible online cultural and heritage events bringing positive benefits to people living with dementia (PWD) and their caregivers. Design/methodology/approach The researchers undertook semi-structured interviews with event managers to understand their experiences of delivering online events, attended and observed the online events, compiled field notes and held focus groups with participants. Findings Online events for PWD provide an opportunity for social interaction and stimulation for individuals. While many people prefer physical events, there is clear evidence that online events can be impactful. In this paper, we co-create a new framework based on the “Six Senses” (continuity, significance, security, belonging, achievement and purpose) which can be utilised to create meaningful online events for PWD. Research limitations/implications These findings highlight that the delivery of online events should not be limited to times of pandemic as at-home participation can boost a sense of inclusivity and well-being. The framework identifies how event managers can stimulate the “Six Senses”. Practical implications Through the application of this framework, culture and heritage organisations can play their role in creating meaningful and impactful events for PWD. Social implications Participation in meaningful online culture and heritage events will strengthen a sense of well-being for PWD. It can also foster connections, build community and provide support. Originality/value Currently, there is a lack of research examining the importance of events from PWD and their carers. This research gains valuable insights and provides a framework on how online events for PWD can be meaningful by contributing to a sense of well-being and fostering community.