Strategic structuring of human resource management through the integration of innovations
In an increasingly dynamic business environment, human resource management is becoming more complex, necessitating the integration of innovative approaches in strategy formulation. This paper examines the impact of digitalization, artificial intelligence, data analytics, and flexible work models on human resource management. Digital tools enhance the efficiency of recruitment, training, and performance evaluation processes, while HR analytics provides data-driven insights for strategic decision-making. Innovation fosters greater security and transparency in HR strategy development. Moreover, flexible work models and the cultivation of a digital organizational culture contribute to higher employee engagement, while the adoption of ESG criteria reinforces corporate sustainability. Organizations that successfully integrate innovative HR strategies gain a competitive advantage and ensure long-term sustainability. This study underscores the necessity of adapting human resource management through contemporary technological and organizational frameworks, fostering more resilient and productive work environments.
Authors
- Miloš Nikolić (ORCID: https://orcid.org/0000-0003-0690-8047)
- Miloš Dimtrijević (ORCID: https://orcid.org/0009-0006-3168-1509)
Publication Details
- Published
- 2025-01-01
- DOI
- https://doi.org/10.5937/imcsm25142d
- Primary Topic
- AI and HR Technologies
- Type
- article
- Field-Weighted Citation Impact
- 0.00