Smoke Styling in Contemporary Make-up Advertising

Tobacco use represents a significant threat to public health. The Framework Convention on Tobacco Control (FCTC) specifically addresses controlling tobacco advertising. However, what about when non-tobacco products mimic cigarettes and cigars? This letter explores what is termed smoke styling in contemporary cosmetics advertising. Such advertising may serve to reflect, reinforce, and reproduce smoking behaviour through associating smoking with youth, beauty, glamour, and sexual attraction.

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Publication Details

Journal
Epidemiology Biostatistics and Public Health
Published
2025-05-22
DOI
https://doi.org/10.54103/2282-0930/28741
Primary Topic
Simulation and Modeling Applications
Type
article
Field-Weighted Citation Impact
0.00
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article

Smoke Styling in Contemporary Make-up Advertising

Daisy Houghton, Jennifer Moran Stritch, Frank Houghton
Epidemiology Biostatistics and Public Health
Simulation and Modeling Applications
article

Smoke Styling in Contemporary Make-up Advertising

Daisy Houghton, Jennifer Moran Stritch, Frank Houghton
article en

Abstract

Tobacco use represents a significant threat to public health. The Framework Convention on Tobacco Control (FCTC) specifically addresses controlling tobacco advertising. However, what about when non-tobacco products mimic cigarettes and cigars? This letter explores what is termed smoke styling in contemporary cosmetics advertising. Such advertising may serve to reflect, reinforce, and reproduce smoking behaviour through associating smoking with youth, beauty, glamour, and sexual attraction.

Epidemiology Biostatistics and Public HealthVol. 20(1)
University of Limerick (IE), Shannon Applied Biotechnology Centre (IE), Technological University of the Shannon: Midlands Midwest
Openalex Percentile: Top 88%
Simulation and Modeling Applications
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