A PHENOMENOLOGICAL STUDY ON LIVED EXPERIENCES OF COUPLES VISITING IVF CLINICS: A QUALITATIVE STUDY IN SELECTED IVF CLINICS OF KANPUR CITY

Infertility presents a signicant life crisis for many couples, affecting their emotional, social, and nancial well-being. With the advent of assisted reproductive technologies, particularly in-vitro fertilization (IVF), there is renewed hope, but also complex challenges. This qualitative study aims to explore the lived experiences of couples attending selected IVF clinics in Kanpur City, India. Using in-depth semi-structured interviews and thematic analysis, the study identies core themes reecting emotional, psychological, nancial, and social dimensions of infertility and treatment. This research offers valuable insights to healthcare professionals and policymakers to build supportive infertility care ecosystems.