Social Media and Enterprise Password Reuse Problem: Password Security Guidelines for Manufacturing Enterprises

The widespread use of the same passwords for social media and enterprise accounts presents a significant risk toorganisational security. Through social engineering attacks such as phishing, hackers can try and gain information from users,using this information to try and guess your password to your social media accounts and attempt to see whether it is thesame for your enterprise account. This study aims to create campaign guidelines for raising awareness amongst social mediausers about password security. The following Secondary Research Objectives have been used to aid the Research Question.Secondary Research Objective 1(SRO1) was to assess security risks, preventive measures, best practices, and challenges related to password reuse acrossvarious platforms. Secondary Research Objective 2 (SRO2) aimed to identify key elements for successful password securitycampaigns. Using these Secondary Research objectives, we will be able to address the Research Question and apply criticalreasoning to come up with guidelines that can help users learn about password security and raise awareness about safepassword security practices. In essence, the study emphasises a layered approach that combines strong policies, usereducation, and balanced usability to enhance password security effectively. Through these efforts, this study aims to developpersonalised social media campaign guidelines to improve employee's understanding of password security, encouraging aculture of proactive cybersecurity practices and safeguarding organisational data.

Authors

Publication Details

Journal
European Conference on Social Media
Published
2025-05-20
DOI
https://doi.org/10.34190/ecsm.12.1.3638
Primary Topic
User Authentication and Security Systems
Type
article
Field-Weighted Citation Impact
0.00
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article

Social Media and Enterprise Password Reuse Problem: Password Security Guidelines for Manufacturing Enterprises

Tapiwa Gundu, Georgia Barnard
European Conference on Social Media
User Authentication and Security Systems
article

Social Media and Enterprise Password Reuse Problem: Password Security Guidelines for Manufacturing Enterprises

Tapiwa Gundu, Georgia Barnard
article en

Abstract

The widespread use of the same passwords for social media and enterprise accounts presents a significant risk toorganisational security. Through social engineering attacks such as phishing, hackers can try and gain information from users,using this information to try and guess your password to your social media accounts and attempt to see whether it is thesame for your enterprise account. This study aims to create campaign guidelines for raising awareness amongst social mediausers about password security. The following Secondary Research Objectives have been used to aid the Research Question.Secondary Research Objective 1(SRO1) was to assess security risks, preventive measures, best practices, and challenges related to password reuse acrossvarious platforms. Secondary Research Objective 2 (SRO2) aimed to identify key elements for successful password securitycampaigns. Using these Secondary Research objectives, we will be able to address the Research Question and apply criticalreasoning to come up with guidelines that can help users learn about password security and raise awareness about safepassword security practices. In essence, the study emphasises a layered approach that combines strong policies, usereducation, and balanced usability to enhance password security effectively. Through these efforts, this study aims to developpersonalised social media campaign guidelines to improve employee's understanding of password security, encouraging aculture of proactive cybersecurity practices and safeguarding organisational data.

European Conference on Social MediaVol. 12(1)
Openalex Percentile: Top 85%
User Authentication and Security Systems
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