Determination of the Number of Flights and Passengers, Promotion and Marketing, and Retail Availability of Aero and Non-Aero Targets at Raja Haji Fisabilillah Tanjung Pinang Airport

The article on determining the number of flights and passengers, promotion and marketing and retail availability of aero and non-aero targets at Raja Haji Fisabilillah Tanjung Pinang Airport is a scientific literature review article within the scope of marketing management science. This article aims to create a hypothesis regarding the relationship between factors, which can then be used for further research in the field of human resource management. Descriptive qualitative research methodology was used in this research. The data used in this research comes from previous research which is still relevant to the current investigation. Data was collected from leading academic online platforms, including Publish or Perish, Google Scholar, digital reference books, and Sprott journals. The findings of this research are as follows: 1) The number of flights and passengers influences the aero and non-aero targets at Raja Haji Fisabilillah Tanjung Pinang Airport; 2) Promotion and Marketing influence aero and non-aero targets at Raja Haji Fisabilillah Tanjung Pinang Airport; and 3) Retail availability influences aero and non-aero targets at Raja Haji Fisabilillah Tanjung Pinang Airport.

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Publication Details

Journal
Dinasti International Journal of Management Science
Published
2024-10-15
DOI
https://doi.org/10.38035/dijms.v6i1.2475
Primary Topic
Aviation Industry Analysis and Trends
Type
article
Field-Weighted Citation Impact
0.00
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article

Determination of the Number of Flights and Passengers, Promotion and Marketing, and Retail Availability of Aero and Non-Aero Targets at Raja Haji Fisabilillah Tanjung Pinang Airport

Juliater Simarmata, Agung Brahmantyo
Dinasti International Journal of Management Science
Aviation Industry Analysis and Trends
article

Determination of the Number of Flights and Passengers, Promotion and Marketing, and Retail Availability of Aero and Non-Aero Targets at Raja Haji Fisabilillah Tanjung Pinang Airport

Juliater Simarmata, Agung Brahmantyo
article en

Abstract

The article on determining the number of flights and passengers, promotion and marketing and retail availability of aero and non-aero targets at Raja Haji Fisabilillah Tanjung Pinang Airport is a scientific literature review article within the scope of marketing management science. This article aims to create a hypothesis regarding the relationship between factors, which can then be used for further research in the field of human resource management. Descriptive qualitative research methodology was used in this research. The data used in this research comes from previous research which is still relevant to the current investigation. Data was collected from leading academic online platforms, including Publish or Perish, Google Scholar, digital reference books, and Sprott journals. The findings of this research are as follows: 1) The number of flights and passengers influences the aero and non-aero targets at Raja Haji Fisabilillah Tanjung Pinang Airport; 2) Promotion and Marketing influence aero and non-aero targets at Raja Haji Fisabilillah Tanjung Pinang Airport; and 3) Retail availability influences aero and non-aero targets at Raja Haji Fisabilillah Tanjung Pinang Airport.

Dinasti International Journal of Management ScienceVol. 6(1)
Institute of Transportation and Logistic Trisakti (ID)
Openalex Percentile: Top 47%
Aviation Industry Analysis and Trends
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