A STUDY ON THE IMPACT OF GEOPOLITICAL TENSIONS ON GLOBAL LOGISTICS

The global logistics sector serves as the backbone of international trade, ensuring the seamless movement of goods, services, and information across borders.However, the rise in geopolitical tensions ranging from trade wars and diplomatic disputes to sanctions and maritime disruptions has significantly increased the vulnerability of global supply chains.These geopolitical challenges introduce complex operational and financial risks that demand rapid, strategic responses from logistics providers.This study investigates the multifaceted impact of geopolitical instability on the logistics industry, with a particular emphasis on logistics, a prominent player in India's freight forwarding and logistics sector.By analyzing real-world disruptions such as trade route blockages, regulatory changes, and fluctuating freight costs, the research explores how companies navigate geopolitical uncertainty while maintaining operational efficiency and customer satisfaction.