The Impact of Social Media on Gamophobia Among the Male and Female Population in Bengaluru

This research provides an important addition to our knowledge on how social media can influence concerns about long-term commitment by conceptualizing and verifying a new tool—the Social Media Gamophobia Scale (SMGS). The investigation started with a 16-item survey to grasp the subtleties of social media-generated commitment anxiety. These stimuli were designed with care to tap into various aspects of the phenomenon: one group targeted the anxiety induced by exposure to social media (for example, looking at idealized or cautionary relationship statuses), another the avoidance tendencies entailed by fear of a long-term commitment, and a third, but weaker, aspect, involved social-validation cues' impact.