Exploration of Project-based Teaching Mode for Business Major Courses in Private Universities Empowered by Digital Technology

This paper takes the empowerment of digital technology in the teaching of business courses in private universities as the background, draws on the successful experience of cooperation between professional clusters and industry chains in the field of education, and explores a project-based teaching model based on digitalization and industry education integration. By constructing a teaching system centered on practical teaching, the concept of reform and innovation in practical teaching, the construction of project-based teaching models based on digital technology and network platforms, and the implementation of blended online and offline project-based teaching have been proposed. This model breaks the boundaries between knowledge learning, program design, and innovative practice in traditional teaching, strengthens the practical ability, innovation ability, and teamwork ability of business majors, and promotes the ability to solve complex business problems in a multidisciplinary context, providing theoretical basis and practical reference for the innovative development of business education in private universities. <br/>