CORPORATE VOLUNTEERING IN THE SOCIO-DEMOGRAPHIC DIMENSION (BASED ON THE EXAMPLE OF THE REPUBLIC OF TATARSTAN)

Among the most important values of Russian civilization, the values of solidarity and selfless mutual assistance occupy a special place. One of the forms of realizing these values is corporate volunteering. Corporate volunteerism, as an emerging institution of modern Russian civil society, is a fairly young phenomenon in the practice of domestic companies. The following reasons are observed for the formation of corporate volunteerism in Russian companies: the organization's entry into a new level of development; the personal initiative of senior managers; the existence of a corporate social responsibility program; the popularization of volunteerism for the personal growth of employees. The author's study of corporate volunteerism in the Republic of Tatarstan involved 1,541 respondents (potential corporate volunteers) - employees of enterprises in the Republic of Tatarstan based on a representative sample. Conclusions: The studied list of enterprises has considerable potential for the development of corporate volunteerism in terms of their economic situation, as currently only 35,7 % of their employees have experience in volunteering; there is an inverse relationship between the growth of the age characteristics of the respondents and the experience of volunteering (the younger, the more ex