Research on the Model and Path of Digital Empowerment for the Integration and Innovative Development of Manufacturing and Logistics Enterprises—A Multi-Case Study Perspective

在数字化转型浪潮的席卷下，制造企业与物流企业的融合创新已成为推动产业升级、提升整体竞争力的核心驱动力。研究基于多案例研究视角，深入且系统地探究数字赋能制造企业与物流企业融合创新发展的模式及路径。研究过程中，精心选取多个具有代表性的制造企业与物流企业融合案例，通过全面、深入的调研，对案例进行详细分析并研究归纳出多种创新模式，研究成果为制造企业与物流企业在数字化时代实现深度融合提供了坚实的理论支撑与极具实操性的实践指导，有助于推动产业迈向更高质量发展阶段，增强在全球产业链中的竞争力。In the context of the sweeping wave of digital transformation, the integrated innovation of manufacturing enterprises and logistics enterprises has emerged as the core driving force for promoting industrial upgrading and enhancing overall competitiveness. From the perspective of multi-case studies, this research delves deeply and systematically into the models and paths of digital-empowered integrated innovation and development between manufacturing and logistics enterprises. During the research process, several representative cases of the integration of manufacturing and logistics enterprises were carefully selected. Through comprehensive and in-depth investigations, these cases were analyzed in detail, and various innovative models were summarized. The findings of this research provide solid theoretical support and highly practical guidance for the deep integration of manufacturing and logistics enterprises in the digital age. This is conducive to promoting the industry to a higher-quality development stage and enhancing its competitiveness in the global industrial chain.