The Cultivation of Film and Television Photography and Production Talents in the Context of the Rise of Short Videos: Current Situation, Challenges and Future Impact Outlook

随着短视频平台的迅速崛起，影视行业格局发生了深刻变化，对影视摄影与制作专业人才培养提出了新的要求。本文深入分析了当前影视摄影与制作专业人才培养的现状，剖析了面临的挑战，并对未来影响进行了展望。研究发现，当前人才培养在课程体系、实践教学、师资队伍等方面存在不足；面临的挑战包括技术快速迭代、市场需求变化、行业竞争加剧等；未来该专业人才培养将朝着更加注重跨学科融合、强化实践教学、培养创新型人才等方向发展。With the rapid rise of short video platforms, the landscape of the film and television industry has undergone profound changes, posing new requirements for the cultivation of film and television photography and production talents. This paper deeply analyzes the current situation of the cultivation of film and television photography and production talents, dissects the challenges faced, and looks forward to the future impact. The research finds that there are deficiencies in the current talent cultivation in aspects such as the curriculum system, practical teaching, and the teaching staff; the challenges include rapid technological iteration, changes in market demand, and intensified industry competition; in the future, the cultivation of talents in this major will develop towards greater emphasis on interdisciplinary integration, strengthening practical teaching, and cultivating innovative talents.