Digitalization of management accounting in small and medium enterprises: Expansion of the technology acceptance model

Businesses, especially small and medium-sized enterprises (SMEs), need digital management accounting to manage finances, make decisions, cost control, time-saving, and control operations. This study investigates the willingness of SMEs in Bangladesh to adopt digital management accounting applications employed within the technology acceptance model (TAM) framework. Data was gathered from 225 SMEs across the service, product, and manufacturing sectors utilizing structured questionnaires. Using SmartPLS, a structural equation model (SEM) was used for the analysis. The perceived simplicity of use and self-efficacy substantially affect the selection of digital management accounting by SMEs. Consequently, there is no influence from perceived usefulness or self-awareness. This study augments the TAM framework by integrating self-efficacy and personal awareness, thereby offering a more comprehensive understanding of technology adoption in financial management.