ETHICS IN TECHNOLOGICAL ENTREPRENEURSHIP: ISSUES OF CONFIDENTIALITY, DATA SECURITY AND COMPANY RESPONSIBILITY

The article examines an important topic of ethics in technological entrepreneurship with an emphasis on issues of confidentiality, data security and corporate responsibility. It also analyzes how modern technologies affect the security of users’ personal information and what measures companies should take to ensure data security. Special attention is paid to problems related to the leakage of confidential information and violation of user rights. The role of corporate responsibility in ensuring ethical standards in technological entrepreneurship is considered.