Policy to motivate employees to work at an organization: Survey of a State-owned economic group in Vietnam

Work motivation of employees is a factor that greatly affects the success of the organization, and affects the production and business efficiency of the Economic Group. The article aims to apply behavioral theory to explain the working motivation of employees in enterprises of the coal industry in Vietnam. To achieve the research objectives, the article uses a combination of qualitative and quantitative research methods. With 365 valid questionnaires included in the synthesis and analysis, three factors in the theoretical model of planned behavior have been identified that have a positive influence on the employee's work motivation including attitude for work, subjective norms, perception of behavioral control and the author provides some policy implications in enhancing the working motivation of workers in the coal industry in the coming time.