Profitability Determinants in the Ceramic Sector: A Study of Listed Firms in Bangladesh

The primary objective of this research is to investigate the major determinants affecting the profitability of Bangladesh's ceramic industry. Data were gathered from 60 randomly selected executives and officers representing various levels within listed ceramic manufacturing companies in Bangladesh. Fifteen variables, identified through a review of existing literature and expert consultations, were tested during the study. To simplify the analysis, factor analysis was applied to reduce the number of variables into a smaller set of underlying factors. The findings revealed five significant factors influencing profitability: Financial and Operational, Growth and Stability, Market Expansion and Risk Management, Production Efficiency, and Innovation and Regulatory Factors. The study recommends that ceramic firms prioritize these key factors to enhance their profitability and increase their overall market value.