Algorithm For Increasing Population Loyalty To Smart City Projects

In the modern world, digital technologies penetrate into all spheres of society and open up completely new opportunities for the development of smart cities. The rapid spread of the Internet is leading to an increase in the number of platforms and virtual communities that allow companies to effectively harness the potential of consumers to develop new products. Despite the huge number of studies on smart city projects, an algorithm for promoting innovative smart city projects among the local population has not yet been developed, which would increase the population’s loyalty to the ideas of digital transformation of urban areas. As a result of the study, the stages of promoting smart city projects among the population were identified, and a comprehensive algorithm for promoting smart city projects was developed. The scientific novelty of the obtained result lies in the development of a procedure for promoting smart city projects among the local population in order to increase loyalty to the ideas of digital transformation of urban areas.