PROBLEMS OF USING ARTIFICIAL INTELLIGENCE IN NET ART PRACTICES

The article reveals the impact of artificial intelligence (AI) on the development of net art – a form of media art, the main tool and environment of which is the Internet. AI is considered in the context of the evolution of net art. Modern artistic practices that use algorithmic technologies are analyzed, and the main ethical and social challenges associated with the introduction of AI into artistic processes are identified. Special attention is paid to the issue of authorship, as well as the transformation of the interaction between the artist, the viewer, and the artistic environment. The possibility of democratization and development of activist net-art practices is considered, thanks to the wide availability of AI. However, the risks of censorship, information manipulation, and commercialization of the creative process are identified due to the dependence of AI on large technological corporations. The study emphasizes the need for a critical reflection of these processes to understand future trends in the development of net art in the context of modern visual culture.