SYSTEMATIC APPROACH TO DEFINING DIRECTIONS FOR ASSESSING THE EFFICIENCY OF LOGISTICS ACTIVITIES OF MOTOR TRANSPORT ENTERPRISES: SUBJECTIVE AND OBJECTIVE COMPONENTS

The article examines the pressing issues of managing logistics activities in motor transport enterprises (MTEs) in Ukraine under martial law and during post-war recovery. The study proposes a logistics management system for MTEs based on systematic and cybernetic approaches. The structure of the controlling and controlled subsystems of the logistics system is defined, allowing for the identification of its subjective and objective components. The proposed logistics management system for MTEs is based on feedback principles, ensuring continuous monitoring and adjustment of logistics processes. The key directions for assessing logistics efficiency from a systematic approach perspective are identified, based on the developed management system. The subjective component of the logistics system encompasses human resources, organizational management structure, technological and informational support, innovation capacity and adaptability, management system flexibility, sustainable development and social responsibility, management methods and functions, crisis management, resilience to challenges and security, strategic partnership skills, managerial competencies, corporate culture, communication quality, and investments in management infrastructure development. This component plays a crucial role in shaping managerial decisions and ensuring the adaptability of logistics processes to external changes. The objective component includes the evaluation of input resources, system performance outcomes, the efficiency of the executive structure, means of labor, objects of labor, and logistics operations. The main criteria for assessing logistics process efficiency are determined, considering the interaction between the subjective and objective components. This approach enables the optimization of resource management and enhances the resilience of logistics systems under conditions of economic instability. The research findings can be utilized to improve the management of logistics processes in motor transport enterprises, increasing their efficiency and adaptability.