The health and active longevity of rural population (according to the results of media analysis of big data of on-line media)

The purpose of the study is to introduce into interdisciplinary research field results of media analysis of Big Data in online media concerning problem of achieving healthy and active longevity of rural residents. The media analysis permitted to record low interest of journalists to rural issues and existence of restrictions for rural residents in access to organized modes of achieving healthy and active longevity.