Factors Affecting Students' Continuance Intention Toward the Use of the E-learning Platforms: An Integrated Model

In recent years, the use of E-learning platforms has become increasingly popular. Universities worldwide are embracing various Elearning platforms with various features to gain students' Satisfaction and their continued intent to use E-learning platforms. In developing nations, continuously attracting and motivating students to use E-learning platforms is still challenging. Many students drop out of E-Learning platform courses, indicating their reluctance to continue using the platform over the long term. Therefore, this study aims to investigate the primary variables that impact students' intention to continue using the E-Learning platform in developing nations. This study employs the Expectation Confirmation Model (ECM) combined with four variables: interactivity, social influences, computer self-efficacy, and perceived enjoyment. Online Google forms were sent to college students to collect. Smart-Pls 4 software is used to analyze the data. Due to its findings, this study provided a conceptual model for the continuous use of E-learning platforms in developing nations. Perceived enjoyment, Satisfaction, interactivity, computer selfefficacy, and social influences have the probability to affect continuous intention. The study indicates that the suggested factors have high reliability scores which may offer good opportunities for using these factors in future studies.