Improving Marketing Strategies Based on Local Consumer Demand Segmentation for Knitting Products

In this article, segments of the local consumer market for sewing and knitting products in our country, stages of segmentation, improvement of marketing strategies, strategies for segmenting the markets of sewing and knitting products It is proposed to implement ways to improve the segment's share in international markets, demographic segmentation, the promotion of the textile and cottage trade, and the modern system that meets modern requirements.

Authors

Publication Details

Journal
International Journal Of Management And Economics Fundamental
Published
2025-05-05
DOI
https://doi.org/10.37547/ijmef/volume05issue05-02
Citations
1
Primary Topic
Consumer Perception and Purchasing Behavior
Type
article
Field-Weighted Citation Impact
2.07
Controls
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article

Improving Marketing Strategies Based on Local Consumer Demand Segmentation for Knitting Products

Odilova D.B.
1 citations
International Journal Of Management And Economics Fundamental
Consumer Perception and Purchasing Behavior
2.07
article

Improving Marketing Strategies Based on Local Consumer Demand Segmentation for Knitting Products

Odilova D.B.
article en
1 citations

Abstract

In this article, segments of the local consumer market for sewing and knitting products in our country, stages of segmentation, improvement of marketing strategies, strategies for segmenting the markets of sewing and knitting products It is proposed to implement ways to improve the segment's share in international markets, demographic segmentation, the promotion of the textile and cottage trade, and the modern system that meets modern requirements.

International Journal Of Management And Economics FundamentalVol. 5(5)
Openalex Percentile: Top 13%
Consumer Perception and Purchasing Behavior
2.07
DOIOpen Access PDFOpenAlex
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Improving Marketing Strategies Based on Local Consumer Demand Segmentation for Knitting Products — Odilova D.B. · International Journal Of Management And Economics Fundamental (2025) | TGRS Research Map | TGRS