Pengaruh Enviroment Karyawan dan Kepuasaan Pelanggan terhadap Total Quality Management pada UMKM di Cikarang

This study aims to examine the effect of a positive work environment on customer satisfaction through the implementation of Total Quality Management (TQM) in MSMEs in Cikarang. A positive work environment is measured through [light, sound, etc.]. Customer satisfaction is measured through [conformity to expectations, interest in returning, etc.]. The research method used is quantitative by distributing questionnaires. The results of the study are expected to contribute to the development of a more effective TQM strategy in improving company performance.

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Publication Details

Journal
Jurnal Ekonomi dan Pembangunan Indonesia
Published
2024-12-13
DOI
https://doi.org/10.61132/jepi.v3i1.1068
Primary Topic
Management and Optimization Techniques
Type
article
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article

Pengaruh Enviroment Karyawan dan Kepuasaan Pelanggan terhadap Total Quality Management pada UMKM di Cikarang

Retno Purwani Setyaningrum, Fitri Sri Khairunnisa, Dede Farida, Ella Ramadhan et al.
Jurnal Ekonomi dan Pembangunan Indonesia
Management and Optimization Techniques
article

Pengaruh Enviroment Karyawan dan Kepuasaan Pelanggan terhadap Total Quality Management pada UMKM di Cikarang

Retno Purwani Setyaningrum, Fitri Sri Khairunnisa, Dede Farida, Ella Ramadhan, Muhammad Ibnu Ubaidilah, Tiara Maharlica Puteri Amalia
article en

Abstract

This study aims to examine the effect of a positive work environment on customer satisfaction through the implementation of Total Quality Management (TQM) in MSMEs in Cikarang. A positive work environment is measured through [light, sound, etc.]. Customer satisfaction is measured through [conformity to expectations, interest in returning, etc.]. The research method used is quantitative by distributing questionnaires. The results of the study are expected to contribute to the development of a more effective TQM strategy in improving company performance.

Jurnal Ekonomi dan Pembangunan IndonesiaVol. 3(1)
Universitas Nusa Bangsa (ID), Universitas Pelita Bangsa
Openalex Percentile: Top 49%
Management and Optimization Techniques
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