Demystifying Generative AI for Financial Services

Generative AI has emerged as a transformative force in financial services, revolutionizing operations from customer service to risk management. The technology's ability to create, analyze, and optimize financial processes has led to significant improvements in operational efficiency, customer experience, and decision-making capabilities. Using architectural frameworks such as GANs, VAEs, and Transformer models, financial institutions are enhancing accuracy in fraud detection, portfolio management, and regulatory compliance. The implementation of these AI solutions, while presenting challenges in data privacy, bias mitigation, and operational risks, offers substantial opportunities for innovation in financial product development and service personalization. As the industry continues to evolve, the strategic adoption of generative AI becomes increasingly crucial for maintaining competitive advantage and meeting evolving customer needs.

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Publication Details

Journal
European Journal of Computer Science and Information Technology
Published
2025-04-15
DOI
https://doi.org/10.37745/ejcsit.2013/vol13n167386
Primary Topic
FinTech, Crowdfunding, Digital Finance
Type
article
Field-Weighted Citation Impact
0.00
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article

Demystifying Generative AI for Financial Services

Abhyudaya Gurram
European Journal of Computer Science and Information Technology
FinTech, Crowdfunding, Digital Finance
article

Demystifying Generative AI for Financial Services

Abhyudaya Gurram
article en

Abstract

Generative AI has emerged as a transformative force in financial services, revolutionizing operations from customer service to risk management. The technology's ability to create, analyze, and optimize financial processes has led to significant improvements in operational efficiency, customer experience, and decision-making capabilities. Using architectural frameworks such as GANs, VAEs, and Transformer models, financial institutions are enhancing accuracy in fraud detection, portfolio management, and regulatory compliance. The implementation of these AI solutions, while presenting challenges in data privacy, bias mitigation, and operational risks, offers substantial opportunities for innovation in financial product development and service personalization. As the industry continues to evolve, the strategic adoption of generative AI becomes increasingly crucial for maintaining competitive advantage and meeting evolving customer needs.

European Journal of Computer Science and Information TechnologyVol. 13(16)
Northwest Missouri State University (US)
Openalex Percentile: Top 84%
FinTech, Crowdfunding, Digital Finance
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