Exploring the drivers of hospitality and tourism customer loyalty for generative artificial intelligence (AI): a multi-analytic approach

Authors

Pipatpong Fakfare (ORCID: https://orcid.org/0000-0003-3446-384X)
Minkyoung Jin (ORCID: https://orcid.org/0000-0002-7431-9589)
Noppadol Manosuthi (ORCID: https://orcid.org/0000-0002-3018-3480)
Heesup Han (ORCID: https://orcid.org/0000-0001-6356-3001)
Jin Soo Lee (ORCID: https://orcid.org/0000-0001-7862-5519)

Institutions

Hong Kong Polytechnic University (HK)
Chulalongkorn University (TH)
Sejong University (KR)
Bangkok University (TH)

Publication Details

Journal: Current Issues in Tourism
Published: 2025-05-09
DOI: https://doi.org/10.1080/13683500.2025.2500726
Citations: 8
Primary Topic: Digital Marketing and Social Media
Type: article
Field-Weighted Citation Impact: 33.61

Controls

|||

ALL TIME

JAN

FEB

MAR

APR

MAY

JUN

JUL

AUG

SEP

OCT

article

Exploring the drivers of hospitality and tourism customer loyalty for generative artificial intelligence (AI): a multi-analytic approach

Pipatpong Fakfare, Minkyoung Jin, Noppadol Manosuthi, Heesup Han et al.

May 9, 2025

8 citations

Current Issues in Tourism

Digital Marketing and Social Media

33.61

article

Exploring the drivers of hospitality and tourism customer loyalty for generative artificial intelligence (AI): a multi-analytic approach

Pipatpong Fakfare, Minkyoung Jin, Noppadol Manosuthi, Heesup Han, Jin Soo Lee

May 9, 2025article en

8 citations

Abstract

No abstract available for this paper.

Current Issues in Tourism

Hong Kong Polytechnic University (HK), Chulalongkorn University (TH), Sejong University (KR), Bangkok University (TH)

Decent work and economic growth

Openalex Percentile: Top 0%

Digital Marketing and Social Media

33.61

DOI Source OpenAlex

AI Navigator

Ask Laika to Summarize, Analyze, and Connect papers live on the map.

Summarize Papers & Methodologies

Extract key findings, datasets, and comparative methods across publications.

Benchmark Rankings & Visual Analytics

Rank top research institutions, authors, funders, topics, and journals by Field-Weighted Citation Impact (FWCI) and paper volume with instant charts.

Connect Distant Disciplines

Bridge topological clusters on the map to find hidden collaborative intersections.