PRAGMATIC STUDY OF VISUAL ADS

The theoretical framework that supports visual advertising is fascinating, but there's more to the story when it comes to practicalities.A business that wants to make a name for itself can utilize a few distinct methods.Now that you understand the power of visual advertising, it's time to see how people use it.This study deals with visual ads.Pragmatically.It applies pragmatic aspects to analyze visual ads.This study is important because this types of advertising is well-known and popular nowadays.The pragmatic aspects employed in this study are: relevance theory, enrichment, pun, disambiguation.They are analyzed according to a model developed in the theoretical side of the study.