A Newly Emerging Non-Verbal Language: The Interaction Relationship Between Social Causes and Popular Trends in Youth Music

For young people in contemporary Chinese society, music has become a new social symbol. They express their emotions and achieve emotional resonance through the Internet, social media, and live music events. The emergence of different popular music genres is not only due to the musical characteristics of the music itself but also serves as a common language to meet the emotional, cultural identity, and social needs of young people. This article attempts to explore the social reasons behind the popularity of emerging music types (such as hip-hop, electronic music, and "new national style" fusion music) and the relationship chain driven by digital platforms by analyzing their popular trends. This provides a new perspective for understanding the interaction between music and social issues and for better understanding contemporary youth culture. At the same time, it critically examines the possibility that algorithm-driven dissemination models may lead to cultural narrowing. It also calls for a balance between pursuing traffic and ensuring cultural diversity in the current context for platforms. Through research, it is found that the algorithmic recommendations and short-video dissemination mechanisms of digital platforms have significantly promoted the popularity of music genres, and young people build cultural identity and relieve social pressure through music consumption.

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Publication Details

Journal
Communications in Humanities Research
Published
2025-05-06
DOI
https://doi.org/10.54254/2753-7064/2025.22608
Citations
1
Primary Topic
Music History and Culture
Type
article
Field-Weighted Citation Impact
19.03
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article

A Newly Emerging Non-Verbal Language: The Interaction Relationship Between Social Causes and Popular Trends in Youth Music

Junyu Xue
1 citations
Communications in Humanities Research
Music History and Culture
19.03
article

A Newly Emerging Non-Verbal Language: The Interaction Relationship Between Social Causes and Popular Trends in Youth Music

Junyu Xue
article en
1 citations

Abstract

For young people in contemporary Chinese society, music has become a new social symbol. They express their emotions and achieve emotional resonance through the Internet, social media, and live music events. The emergence of different popular music genres is not only due to the musical characteristics of the music itself but also serves as a common language to meet the emotional, cultural identity, and social needs of young people. This article attempts to explore the social reasons behind the popularity of emerging music types (such as hip-hop, electronic music, and "new national style" fusion music) and the relationship chain driven by digital platforms by analyzing their popular trends. This provides a new perspective for understanding the interaction between music and social issues and for better understanding contemporary youth culture. At the same time, it critically examines the possibility that algorithm-driven dissemination models may lead to cultural narrowing. It also calls for a balance between pursuing traffic and ensuring cultural diversity in the current context for platforms. Through research, it is found that the algorithmic recommendations and short-video dissemination mechanisms of digital platforms have significantly promoted the popularity of music genres, and young people build cultural identity and relieve social pressure through music consumption.

Communications in Humanities ResearchVol. 66(1)
Sun Yat-sen University (CN)
Openalex Percentile: Top 2%
Music History and Culture
19.03
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A Newly Emerging Non-Verbal Language: The Interaction Relationship Between Social Causes and Popular Trends in Youth Music — Junyu Xue · Communications in Humanities Research (2025) | TGRS Research Map | TGRS