Explainable Multi-Modality Alignment for Transferable Recommendation

With the development of multi-modal modeling techniques, recent sequential recommender systems enhance transferability by incorporating cross-domain universal multi-modal data, e.g., text and image. Existing methods typically adopt pairwise alignment to alleviate the gap between modalities. However, this alignment paradigm has limitations on explainability, consistency, and expansibility, resulting in suboptimal performance. This paper proposes a novel Explainable multi-modality Alignment method for transferable Rec ommender systems, i.e., EARec. Specifically, we design a two-stage framework to achieve explainable modality alignment in the source domain and recommendation based on aligned modality representations in the target domain. In the first stage, we adopt a generative task to align various modalities in parallel to a shared anchor with explainable meaning. All modalities share the same anchor to ensure consistent direction. Additionally, we treat behavior as an independent modality to integrate task-specific information into the alignment framework. In the second stage, we compose multiple item modality representation models trained in the first stage to obtain a unified model capable of understanding various modalities simultaneously, thereby providing high-quality item modality representations for recommendations in the target domain. Benefiting from the approach of parallel modality alignment followed by model composition, the framework shows flexibility in expanding new modalities. Experimental results on multiple public datasets demonstrate the superiority of EARec over baselines, and further analyses indicate the explainability and expansibility of the proposed alignment method.