Consumer Satisfaction Towards Online Food Delivery Apps with Focus on Cloud Kitchen – With Special Reference to Chennai City

Abstract: The rise of cloud kitchens has significantly transformed the foodservice industry, particularly in the context of online food delivery services. Cloud kitchens, which operate solely through digital platforms, have grown rapidly in response to shifting consumer preferences towards convenience, affordability, and variety. This paper explores the factors influencing customer satisfaction in cloud kitchens, examining the roles of service quality, food quality, delivery speed, and customer perceptions. Through a comprehensive analysis of industry reports and empirical studies, the paper highlights the advantages and challenges of cloud kitchens and their impact on traditional restaurant businesses. The findings suggest that while cloud kitchens offer enhanced operational efficiency and cost-effectiveness, ensuring high food quality and timely delivery remains critical to customer loyalty. This study provides valuable insights for businesses looking to leverage the cloud kitchen model in an increasingly competitive market. Keywords: Cloud Kitchens, Customer Satisfaction, Online Food Delivery, Service Quality, Consumer Perception.