Use of Exploratory Sequential Design as a Mixed Method Design in the Field of Communication: Possible Problems and Suggestions

Communication science, which has made radical progress in the field of social sciences, is turning to new research methods. One of the reasons for this is the developments in new communication technologies. In recent years, it has been observed that the importance of mixed method research in communication research has been increasing. Indeed, it is seen that the mixed method research method is not fully understood in most studies. The lack of understanding of the mixed method also makes it difficult to understand the pattern types of the method. Therefore, this methodological review article focuses on exploratory sequential design in particular while examining the use of mixed methods in the field of communication. First, mixed methods and exploratory sequential design are explained. Then, the use of mixed methods in communication research is discussed. Finally, the problems that may be encountered in the use of exploratory sequential design in communication research are explained. Some suggestions are offered to researchers in the field of communication regarding these problems. In this context, it is thought that the article will be useful to researchers, academicians and students in the field of communication on mixed method research and exploratory sequential design.