NON-MATERIAL FACTORS IN ARCHITECTURE AS A FACTOR INFLUENCING NATIONAL IDENTITY

The article explores the role of non-material factors in shaping the national identity of Ukraine in the face of contemporary challenges. It analyzes the impact of cultural values, historical memory, social aspects, and habits on architectural heritage and people’s behavior in space. Special attention is given to the significance of architectural objects that reflect national traditions, historical events, and social values in preserving and transmitting national identity from generation to generation. The latest research and publications emphasizing the importance of non-material factors in shaping national identity through architecture are reviewed. Authors such as V. Zhelanova, O. Matvienko, T. Bevz, M. Kozlovets, and others highlight the importance of cultural values, historical memory, and social connections in preserving national identity. Methods for utilizing the influence of non-material factors to increase the national consciousness of Ukrainians are proposed, including the preservation and restoration of architectural objects, the promotion of cultural heritage, educational programs, the use of modern technologies, public initiatives, and international cooperation. This article contributes to understanding the role of non-material factors in architecture in shaping national identity and offers practical recommendations for preserving and strengthening the national identity of Ukraine.