MEDIA LITERACY AS A BASIS FOR OPPOSING INFORMATION MANIPULATIONS IN SOCIAL NETWORKS

Ukraine has become the object of a full-scale Russian invasion, where military actions using hybrid warfare, cyberattacks and massive disinformation are aimed not only at military victory, but also at destabilizing society, attracting people to support them and forming a negative attitude towards the government.So now the impact of information warfare has become a particularly pressing issue for Ukraine.Ukraine's national security and information space are under considerable pressure due to the widespread use of social media, online platforms and other media to spread disinformation and manipulation.Therefore, understanding the concept of information hygiene and its effective use are becoming key to protecting national security, strengthening democratic values, and fostering critical thinking among citizens.The study is devoted to generalizing the concept of infomedia literacy in terms of countering information manipulation in social networks.The author also formulates the basic rules of infomediary literacy, the observance of which will help to identify inaccurate information, fakes, propaganda and possible manipulations.