Graphical User Interface Design for Mobile Commerce Site for Women Seller in Rural Area

Graphical User Interface (GUI) is a medium that allows users to communicate with electronic devices.Good GUI design is important to allow users to learn to use a system in the shortest time and effectively operate the system.Especially in rural areas with limited communication resources, a well-designed GUI for m-commerce sites that integrates women seller's personality types becomes crucial.Mobile-commerce (m-commerce) site should aid women in their efforts to sell their products directly to customers.Unfortunately, the interface design of m-commerce sites caters only to IT literate users with fast internet connections.Existing m-commerce sites' interface designs, are compact to place as much information as possible.This may lead to an interface design that looks busy and messy unless women are given proper guidance by IT experts.A research review using a GUI as a standard to allow women sellers in rural areas to promote and sell their product through an m-commerce site.

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Publication Details

Journal
Proceedings of International Conference on Artificial Life and Robotics
Published
2025-02-13
DOI
https://doi.org/10.5954/icarob.2025.gs3-4
Primary Topic
E-commerce and Technology Innovations
Type
article
Field-Weighted Citation Impact
0.00
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article

Graphical User Interface Design for Mobile Commerce Site for Women Seller in Rural Area

Irene Kho, Abdul Samad Shibghatullah, Shayla Islam
Proceedings of International Conference on Artificial Life and Robotics
E-commerce and Technology Innovations
article

Graphical User Interface Design for Mobile Commerce Site for Women Seller in Rural Area

Irene Kho, Abdul Samad Shibghatullah, Shayla Islam
article en

Abstract

Graphical User Interface (GUI) is a medium that allows users to communicate with electronic devices.Good GUI design is important to allow users to learn to use a system in the shortest time and effectively operate the system.Especially in rural areas with limited communication resources, a well-designed GUI for m-commerce sites that integrates women seller's personality types becomes crucial.Mobile-commerce (m-commerce) site should aid women in their efforts to sell their products directly to customers.Unfortunately, the interface design of m-commerce sites caters only to IT literate users with fast internet connections.Existing m-commerce sites' interface designs, are compact to place as much information as possible.This may lead to an interface design that looks busy and messy unless women are given proper guidance by IT experts.A research review using a GUI as a standard to allow women sellers in rural areas to promote and sell their product through an m-commerce site.

Proceedings of International Conference on Artificial Life and RoboticsVol. 30
UCSI University (MY), Universiti Tenaga Nasional (MY)
Gender equality
Openalex Percentile: Top 82%
E-commerce and Technology Innovations
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