Research on the Development of Drama Film and Television Literature Creation in the Context of New Media

In recent years, due to the rapid development of new media technology, drama, film and television literature creation is undergoing profound changes. The emergence of new media not only provides a richer expression platform for creators, but also promotes the diversification of themes, narrative techniques and audience participation methods, and provides a new form of expression for creation. By discussing the evolution of film and television literature creation in the context of new media, this paper analyzes the current situation of its creation, the discussion of diversified themes and narrative techniques, as well as the development prospects of interactive film and television works, and explores the challenges and opportunities faced by current drama film and television literature.