Digital Cultural Tourism Promotion Training as a Pillar of Creative Economy Village in Sei Gohong Village, Palangka Raya City

Sei Gohong Village is a tourist area that has local potential to support creative economy programs through digital-based promotion. The goal is to develop Human Resources (HR) in implementing the use of technology in realizing the creative economy village pillar program through cultural tourism. The method used in community empowerment activities uses a collaborative learning model, including training in video content creation and digital promotion to introduce cultural tourism. The results of the activities showed an increase in community skills in creating video content and running digital promotions, with an 85% increase in participant understanding based on post-test results. This program proves the importance of digitalization in the development of culture-based tourism as a pillar of the creative economy. Further programs are needed to improve content creativity and expand the scope of promotion through digital platforms. The role of youth organizations and pokdarwis as the driving force in promoting tourism is evidence of the readiness of sustainable human resources in running the program

Authors

Publication Details

Journal
Dinamisia Jurnal Pengabdian Kepada Masyarakat
Published
2025-04-26
DOI
https://doi.org/10.31849/dinamisia.v9i2.23257
Primary Topic
SMEs Development and Digital Marketing
Type
article
Field-Weighted Citation Impact
0.00
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article

Digital Cultural Tourism Promotion Training as a Pillar of Creative Economy Village in Sei Gohong Village, Palangka Raya City

Nawung Asmoro Girindraswari, Muhamad Romadoni, Luluk Tri Harinie, Valencia Ll. Néstor F. et al.
Dinamisia Jurnal Pengabdian Kepada Masyarakat
SMEs Development and Digital Marketing
article

Digital Cultural Tourism Promotion Training as a Pillar of Creative Economy Village in Sei Gohong Village, Palangka Raya City

Nawung Asmoro Girindraswari, Muhamad Romadoni, Luluk Tri Harinie, Valencia Ll. Néstor F., Daniel Batuah Barajaki Asang
article en

Abstract

Sei Gohong Village is a tourist area that has local potential to support creative economy programs through digital-based promotion. The goal is to develop Human Resources (HR) in implementing the use of technology in realizing the creative economy village pillar program through cultural tourism. The method used in community empowerment activities uses a collaborative learning model, including training in video content creation and digital promotion to introduce cultural tourism. The results of the activities showed an increase in community skills in creating video content and running digital promotions, with an 85% increase in participant understanding based on post-test results. This program proves the importance of digitalization in the development of culture-based tourism as a pillar of the creative economy. Further programs are needed to improve content creativity and expand the scope of promotion through digital platforms. The role of youth organizations and pokdarwis as the driving force in promoting tourism is evidence of the readiness of sustainable human resources in running the program

Dinamisia Jurnal Pengabdian Kepada MasyarakatVol. 9(2)
Openalex Percentile: Top 86%
SMEs Development and Digital Marketing
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Digital Cultural Tourism Promotion Training as a Pillar of Creative Economy Village in Sei Gohong Village, Palangka Raya City — Nawung Asmoro Girindraswari, Muhamad Romadoni, et al. · Dinamisia Jurnal Pengabdian Kepada Masyarakat (2025) | TGRS Research Map | TGRS