Research on Employment and Entrepreneurship Education of College Students from the Perspective of New Quality Productivity

New technologies such as artificial intelligence, big data and blockchain continue to emerge, which continue to empower new industries, spawn new business forms, accelerate the formation and development of new quality productivity, and bring profound impact on college students’ employment and entrepreneurship opportunities and the environment. From the perspective of re-quality productivity, the reform of college students’ employment and entrepreneurship education and the improvement of educational practicality and effectiveness have become an inevitable choice for college education to link up with social development. Therefore, on the basis of analyzing the connotation of the new quality productivity and its specific impact on the employment and entrepreneurship education of college students, this paper discusses the feasible path to carry out the employment and entrepreneurship education of college students from the perspective of the new quality productivity, aiming to offer suggestions for accelerating the training of compound talents and consolidating the talent base for the development of the new quality productivity.