Information Culture and Scientific Communication in the Application of Total Quality Management in Higher Education Institutions

Technological development and the information and communications revolution have established an information culture and scientific communication, which have become a hallmark of the information age and the age of technological development. They have also provided an opportunity for human societies to enter the information society, and then transition to the digital technology society, engaging in the contemporary communications revolution with the development of information technology and enabling it to penetrate socially and globally. The concept of Total Quality Management (TQM) is an approach that aims to bring about intellectual and behavioral change among individuals. It is one of the contemporary management approaches imposed by modern technological changes. This approach is based on introducing a specific method of interaction with institutions and brings together contemporary global social communication in the education sector to create a competitive arena among global powers. The study reviewed the importance of quality, its requirements, and the methods and conditions that necessitate the implementation of Total Quality Management (TQM), with a focus on modern approaches to supporting quality and ensuring its implementation in a way that increases institutions' ability to achieve their goals, raises performance, and improves the educational process. The most important recommendations were: providing the necessary financial support for higher education to carry out responsibilities related to teaching and scientific research, holding periodic meetings to review new developments, and benefiting from successful experiences in implementing TQM globally. The researcher also recommends the necessity of an effective information system.