A Multi-Dimensional Model of Intelligent Art Exhibition Development in China: Insights from Grounded Theory

The integration of intelligent technologies such as artificial intelligence (AI), virtual reality (VR), and the Internet of Things (IoT) is reshaping the landscape of art exhibitions globally. In China, this digital transformation is gaining momentum, yet the absence of a comprehensive, context-sensitive model limits the understanding and implementation of intelligent art exhibitions. This study addresses that gap by investigating the developmental dynamics of smart exhibitions within China’s cultural sector. The research aims to explore the challenges faced by art institutions, examine the impact of intelligent technologies on artistic creation, and identify strategies for harmonizing technology with artistic and cultural values. Adopting a Straussian grounded theory approach, the study conducted 22 semi-structured interviews with visual artists, curators, art agency professionals, and audiences involved in intelligent exhibitions. The findings reveal a multi-dimensional model comprising three interrelated core categories: Exhibition Challenges (resource constraints, technical barriers, and market uncertainties), Creative Impact (changes in artistic tools, values, and environments), and Inclusive Development (balanced integration, institutional innovation, and standard-setting). These dimensions are interconnected in a cyclical framework that reflects the dialectical tensions between technological innovation and cultural authenticity. The study concludes that intelligent art exhibitions in China require not only technological adaptation but also cultural sensitivity, strategic planning, and institutional readiness. The proposed model contributes to theoretical development in digital culture and offers practical guidance for curators, policymakers, and cultural institutions navigating the intelligent transformation of the art sector.