A Preliminary Study on the Career Competency of AI-integrated workplaces in Nanjing Tourism Industry: A Moderating Effect of Organizational Culture

As Artificial Intelligence (AI) continues to merge with the tourism industry, AI-integrated workplaces place higher demands on employee occupational competence. However, existing research has paid insufficient attention to how AI factors affect occupational competence and the moderating role of organizational culture in this process. Taking the tourism industry in Nanjing as a background, this study initially explores the impact of factors such as AI training on occupational competence and analyses the moderating effect of organizational culture. Preliminary analysis of the questionnaire data reveals that factors such as AI training significantly enhance occupational competence; organizational culture has a significant moderating affect that. After preliminary testing, the reliability validity and correlation values have met the criteria. There is a positive correlation between the variables. The study enriches the theoretical framework of occupational competence in the smart tourism industry, and future research can be extended to more industries and regions, and explore the dynamic influence mechanism.

Authors

Publication Details

Journal
International Journal of Global Economics and Management
Published
2025-04-26
DOI
https://doi.org/10.62051/ijgem.v6n3.24
Primary Topic
Employer Branding and e-HRM
Type
article
Field-Weighted Citation Impact
0.00
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article

A Preliminary Study on the Career Competency of AI-integrated workplaces in Nanjing Tourism Industry: A Moderating Effect of Organizational Culture

Norhanim Dewa, Ning Yu
International Journal of Global Economics and Management
Employer Branding and e-HRM
article

A Preliminary Study on the Career Competency of AI-integrated workplaces in Nanjing Tourism Industry: A Moderating Effect of Organizational Culture

Norhanim Dewa, Ning Yu
article en

Abstract

As Artificial Intelligence (AI) continues to merge with the tourism industry, AI-integrated workplaces place higher demands on employee occupational competence. However, existing research has paid insufficient attention to how AI factors affect occupational competence and the moderating role of organizational culture in this process. Taking the tourism industry in Nanjing as a background, this study initially explores the impact of factors such as AI training on occupational competence and analyses the moderating effect of organizational culture. Preliminary analysis of the questionnaire data reveals that factors such as AI training significantly enhance occupational competence; organizational culture has a significant moderating affect that. After preliminary testing, the reliability validity and correlation values have met the criteria. There is a positive correlation between the variables. The study enriches the theoretical framework of occupational competence in the smart tourism industry, and future research can be extended to more industries and regions, and explore the dynamic influence mechanism.

International Journal of Global Economics and ManagementVol. 6(3)
Openalex Percentile: Top 90%
Employer Branding and e-HRM
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A Preliminary Study on the Career Competency of AI-integrated workplaces in Nanjing Tourism Industry: A Moderating Effect of Organizational Culture — Norhanim Dewa, Ning Yu · International Journal of Global Economics and Management (2025) | TGRS Research Map | TGRS